Having a slick website with a fantastic user experience can make your business, but it’s not all there is to technology. There is a lot going on behind the scenes that a business has to be attuned with to succeed.
Like it or not, your company is a technology company
You may have already come to this conclusion, but even if you don’t sell technology products, you rely on technology to sell them, and so does your competition. Having an rCTO acknowledges the technology aspect of your products and services.
Keep a leg up on the competition with an rCTOs
Your industry relies of computer software, not pen and paper. The car is set high and continues to rise quickly. You competitors use their technology to find solutions and maintain an edge on you. You need to find areas where you can use tech to do the same. This is difficult for most small- and medium-sized businesses, however an rCTO can guide your through the process at a cost much lower than a full time CTO would.
An rCTOs expands growth
Technology is a must for any industry or organization to stay competitive and grow. Many industries which suffer lack the vision to adapt and change to new technologies when needed. Traditional printing and DVD rental outlets are a couple examples of industries who “didn’t see it coming”.
rCTOs Offer Meaningful Insights, Efficient Processes and Better Communication
Data is good. Information is better. A good rCTO can analyze data and create from it the information you need to put your business on top. An rCTO identifies inefficient or redundant processes and replaces them. They also improve communications between departments and smooth out the workflow.
Who Manages Solutions – the RCTO
Most small- and medium-sized businesses utilize an outsourced or cloud-based technical solution to operate. This is good as it requires little local infrastructure and is extremely scalable. However, it’s still required to have someone to make informed, databased decisions on how to customize your solutions, identify needed technologies, and use them.
CTOs Offer a Competitive Advantage
What is competitive advantage? Today, it is understanding what your customers are doing and helping them do it. The data you are collecting on those cloud servers can be used to give insight into customers actions. That data can even be translated into new products and services. Great data analysis can create new products and reduce time to market.